Perhaps most significantly, Noor and Muhannad's marriage is depicted (in an idealized way) as a modern partnership between equals, in which Muhannad supports his wife's career ambitions as a fashion designer. Muhannad had sex (and an illegitimate child) before marrying Noor, and one of his cousins has an abortion. Characters are shown drinking wine with dinner, partying, and kissing onscreen which has been deemed inappropriate for younger audiences such as children.

Noor and Muhannad observe Ramadan, and their marriage is arranged by Muhannad's grandfather but the characters break with tradition in other ways. Gumus was one of the first series shown in Macedonia, and now the popularity of the Turkish series in Macedonia is growing.In 2020 Gumus again star in Urdu Dubbing Online Youtube channel Drama Central The series was also popular in Macedonia. It is above average in Pakistan and was airing on Geo Tv but was transferred on Geo Kahani in Pakistan. She also visited Albania as a guest in the ' Kënga Magjike' festival in 2011. In the result of its popularity, Songül Öden came to Bulgaria and was a guest in the Bulgarian TV shows 'Dancing Stars 2' and 'Slavi Show'. In Bulgaria, Gümüş is also very popular and every episode is watched by at least 2 million viewers. The project will reunite Turkish thespians Kıvanç Tatlıtuğ and Songül Öden, who captured the hearts of Arab audiences in their husband-and-wife roles of Muhannad and Noor, respectively. The feature version, which MBC will co-produce with Turkish shingle Momentum Prods., will have a budget in the $2.5 million-3.5 million range and will also be shot in Turkish before being dubbed into Arabic. The dizzying pop-cultural phenomenon surrounding the series has encouraged the broadcaster further to make a film out of the Turkish soap.

MBC even launched a pay-TV channel in partnership with pay-TV platform Showtime Arabia entirely dedicated to 'Noor' that allows viewers to watch episodes of the sudser around the clock. The success of 'Noor' for MBC has sparked a boom in dubbed Turkish dramas across many leading Arab sat-casters. The show's final episode attracted a record 85 million Arab viewers when it aired last Aug.

In Saudi Arabia, 3-4 million viewers admit to watching the program daily on the Saudi-owned MBC channel. Eventually, Mehmet falls in love with her, and her dream comes true. Initially happy about the marriage, Gümüş despairs when she realizes that his heart is not in it. After the death of his girlfriend in a car accident, Mehmet's grandfather suggests that he marry Gümüş, who has loved Mehmet since childhood.

Film serial turcesc iubire de argint